Mobile

 

Apple sold 13M iPhones in 2015! Your customers are constantly upgrading to newer technologies but is your business keeping pace with them? We are reaching a point where more than 55% retail traffic is driven through mobiles. Don’t be left behind. Match the pace by working with us and we will help you predict the environment and make a roadmap to encash this trend.

Mobiles will keep on becoming smarter, quicker and it’s our job to give you a mobile centric plan. From adaptive websites to mobile apps, mobile payments, sales leads and closing the actual sale – mobile is the backbone.

We will open a new revenue stream or grow your existing one with minimum investment. It all starts with a query!

 

Apps

An application with a well defined user interface can make the pre-sale and sales very convenient for customers. It helps in retaining customers and generate repeat sales. Android or iOS or Facebook applications can be a vital tool in facilitating sales. Search driven user interface will further enhance the experience for the key segments.

We have a team that can a build an app from the user interface to the quality control and implementation. Work is done simultaneously on multiple platforms such as iOS and Android so that the go to market time is minimized.

Building the app is just the first step. To drive traffic, we provide app store optimization, keyword definition, user feedback analysis and app updates. Get the full package here.

 

GAMES

 

Brand building and revenue generation is a result of customer engagement. Mobile games provide a huge opportunity to engage with customers and develop a long term relationship. Some of the gaming facts are mind boggling:

27% of mobile gamers in North America are 35-50 years old. 10% are over 50.
Games aren’t just for kids. The person playing a game next to you on the bus is more likely to be a parent, or even a grandparent. 38% of Candy Crush users have at least one child. 74% of moms say they play video games. When running mobile ad campaigns, advertisers have the opportunity to reach a wide range of demographics. The population of older gamers is significant and growing fast.

There are more female mobile gamers (56%) in North America than male (44%).
(Source: EEDAR)
Women in gaming has been an impassioned issue in 2014, but suffice it to say, there are plenty of women who play games of all types – from puzzle games to battle games. In fact, a Q3 2014 report from EEDAR says women actually trump men in terms of game time.

In 2014, mobile gamers in North America spent an average of $32.65 on games.
(Source: EEDAR)
While in-app purchases frustrate some, it’s evident consumers are willing to spend money both purchasing apps and paying for goods within them. Last year, this added up to a worldwide mobile gaming market worth a whopping $16 billion. This was up 2.9 times higher than the previous year and the market is projected to grow even more by 2016.

62% of all gamers play with others, either online or in-person.
(Source: ESA)
Gaming is no longer a solitary affair. With the emergence of social networks, and the proliferation of smartphones, people more often play games with family and friends. About 32 percent of users play with other family members. Building opportunities for social connection into games may help publishers drive the growth of their games over time.

We can help you convert your idea into a ready to play 2D or 3D game at a reasonable budget.

Askfortask

One of the leading Shared Economy companies in Canada, which let you get stuff done. Assignment consisted of consulting with the client to evolve this startup into a revenue recognizing company with clear scope development of its algorithm and setting a direction for its next 3 year growth, locally and internationally.

Entire operations were revamped, three year forecast, scope document for development team, setting SOPs, managing digital marketing, outsourcing, employee training, recruitment to investor pitching decks were part of the job scope.

Shared economy is here to stay and at the end of the project, Askfortask was on a growth mode with clear revenue recognition with its website, mobile apps, helpline etc live and running.

Work: Strategy, Operations, Outsourcing, Search, Social Management, Email Marketing, BI,  & Management.


Appsavvy

App store built more than 110 apps, free to download, along with App store optimization and driving downloads for these applications to drive revenues from Google Advertising. Couple of apps have touched more than 50k plus downloads and one hitting 100kplus . This all is without any investment on PPC or advertising.

Please see the complete portfolio below:


Crunch-Nestle

Nestle Crunch is one of the largest sugar launches in the Sub-continent and a when a global brand was launching in a new market, social had to play a key role here. Social touch-points used here were Facebook, Twitter coupled with Search, Live Streaming, Videos and Mobile site. The Crunch Mascot Sharky was given a personality of a prankster and just like any other prankster had visibility on all social networks and consumer were addressed directly. The campaign was a huge success and became a benchmark in Nestle Global on how to launch in new markets


Lux Unilevers

We have been partners with Lux Style Awards since 2007 and helped LSA climb its digital ladder. From collecting votes via SMS, voice and social networks we facilitated and created one of the most engaging entertainment equities in Pakistan. On a vibrant fan page, this is alive throughout the year in form of live chats and premium Pakistani entertainment content on luxstyles.pk. These are truly Pakistani Oscars.


Nokia

In order to authenticate Nokia’s cell phone being sold in four different countries, we provided a short code 66542 (Nokia) which connected 17 operators with a sole purpose of authentication. This resulted in increase of sale of Nokia sets. This was implemented in Pakistan, UAE, Saudi Arabia and Nigeria. Our database was working with global inventories in Singapore for this solution, which reduced counterfeited Nokia handsets and ensured consumers are facilitated within their respective Countries.


If you are looking at innovative, out of the box idea,
digital migration or growth, our mature,
seasoned & award winning team is here to help you.
We have a track record of achieving client KPIs in the budget set out for us,
we are sure we will do the same for you.